
WELCOME TO ARBY VEMBRIA MODELING SCHOOL
“The New Ecosystem of the Modeling Industry from Indonesia”
Building People. Developing Talent. Creating Careers. Protecting the Future.
Founded by Arby Vembria on 1 November 2018, AVMS Indonesia was created from a simple belief: the future of modeling is no longer built around appearance alone.
Today, AVMS Indonesia has evolved into an integrated ecosystem for models, talents, creators, and creative professionals — connecting education, representation, production, career development, and professional protection within one platform.
Our ecosystem is built upon four interconnected pillars:
ARBY VEMBRIA MODELING SCHOOL
Education & Talent Development
The foundation of the ecosystem. AVMS Modeling School provides international-standard modeling education and talent development, combining fashion, commercial modeling, acting, public performance, personal branding, digital content, and professional development.
Founded from Arby Vembria’s international experience in the fashion industry, the curriculum combines global industry standards with Indonesian cultural identity, preparing talents for both national and international opportunities.
AVMS AGENCY
Representation & Career
AVMS Agency connects models and talents with the professional industry — from fashion, advertising, commercial campaigns, entertainment, pageantry, media, and international opportunities.
Our role goes beyond booking. We develop, represent, and help build sustainable careers for talents.
AVMS PRODUCTION
Creative Production & Opportunities
AVMS Production creates and produces projects across fashion, entertainment, advertising, digital content, events, and creative industries.
By connecting education directly with production, talents have the opportunity to transform their skills into real professional experiences.
ARBY VEMBRIA FOUNDATION
Protection, Development & The Future of Talent
The Foundation represents the long-term commitment to building a stronger ecosystem for models and creative professionals — focusing on professional protection, education, career sustainability, financial awareness, and social development.
Because building talent is not only about creating opportunities.
It is also about protecting the people behind those talents.
FROM INDONESIA TO THE WORLD
Since its establishment, AVMS has expanded its presence across Indonesia, including Yogyakarta, Semarang, Jakarta, and Bali, while developing international connections and activities across markets including Singapore, China, and South Africa.
Our vision is to continue expanding throughout Southeast Asia, creating greater access to international-standard education, representation, production opportunities, and professional development for the next generation of Asian talents.
THE NEXT CLASS — HEADING TOWARD 2030
The creative industry is changing.
Digital platforms, artificial intelligence, creator culture, global mobility, and new forms of entertainment are redefining what it means to be a model and a talent.
AVMS is preparing for that future.
We believe the next generation will not be defined by appearance alone, but by their skills, character, adaptability, creativity, digital presence, and ability to create value.
That is why our philosophy remains:
“We Don’t Build Models.
We Build Humans Before We Build Talent.”
AVMS Indonesia is building more than models.
We are building an ecosystem for the next generation of talent — from Indonesia to the world.